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When to start looking for your wedding dress?

Here's THE question most brides-to-be ask themselves! The search for the wedding dress is a very important step, so it's crucial to start in time to avoid any disappointments. But when is the ideal time to start looking for your wedding dress? Let's find out together...


Ideally, you should start your search 4 to 9 months before the big day. Not only will your choice of dress influence many aspects of your ceremony, but you'll also have much more to choose from.

Most boutiques and designers unveil their new collections around October. So, this is the best time to start your first appointments and begin searching for your wedding dress.

Once you've made your choice, you'll need to give the boutique or designer time to order your dress and tailor it.

A little tip: Why not create a mood board before your first appointment? This will help you define your tastes and identify prevailing trends. Then, select the boutiques where you'd like to try on dresses.

Make sure their style matches what you're looking for. There's no point in booking an appointment at a bohemian-style boutique if you're after a "couture" and structured dress.

Note that depending on the type of boutique you've selected, the process and number of appointments will vary.

Multi-brand Boutiques

Generally, expect two appointments once you've placed your order. One for trying on your dress and noting any alterations needed, and a second to ensure the alterations are correct and to pick up your dress.

Designer – Stylist

For custom-made, generally expect between 3 to 6 appointments of about 1 hour, from your first prototype fitting to the delivery of your dress. The process may seem long, but some designers can work on short notice (2 to 3 months) depending on the period.


Don't hesitate to contact the boutiques and designers you're interested in and specify your wedding date. Some accept last-minute orders under certain conditions.